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Tactical advertising campaign
Eight font designers from Moscow, Kiev, Kishinev and Bogota were drawing, boiling, laying out and finally eating new fonts
To promote a special offer: every day Shokoladnica sells the special of the day at a big discount.
Series of seven prints, each devoted to a day of the week and the specials of these days, could be found on city streets, in the underground and online
SharkTooth – Launch campaign
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El Fresco – Advertising campaign
Young Russian brand El Fresco has many strong competitors among non-alcoholic sweet beverages such as Laimon Fresh, Fanta and Coca-Cola. The task was to become brighter and more recognizable.
Actimel – Viral advertising campaign
The only case of such an unconventional approach in the history of this most conservative company in Europe
Vkusnoteevo – Advertising campaign
Bold stylistic decision in a very competitive environment
Burger King – Advertising campaign
This campaign was the beginning of the notoriously ambitious advertising policy of Burger King against its competitors
Shokoladnica – Coffee subscription campaign
Ads on the light boxes outside the coffee houses increased brand recognition, contributed to brand image and brand loyalty.
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